A Guide to Building a Robust Product Proposition and Strategy: The Recipe to Your Own Secret Sauce

It’s difficult to remain relevant in today’s fast-paced business environment. It’s even more difficult to remain competitive. To do so, having a robust product proposition and strategy is essential. To quote Roger Martin’s Playing to Win: strategy is about choices. And the choices we make can enable us to win. Building a robust strategy entail […]
Unleash the power of WIN methodology to create value for your business!

Are you struggling to create value for your business? Are your outdated strategies falling flat? Then let us introduce you to the WIN methodology. As seasoned experts in the field, we can tell you firsthand that the WIN methodology is a game-changer. By creating momentum and impact, applying ecosystem thinking, and enabling technology, you can […]
Platform business models: facts and myths

Let’s start with some easy facts: According to the European Commission, “1 million EU businesses are already selling goods and services via online platforms, and more than 50% of small and medium enterprises selling through online marketplaces sell cross-border”. This number is only expected to increase, disrupting more sectors each year. Out of Interbrand’s top 20 Best […]
Why it is important to measure the impact your business model has on the economy, the environment and people?

There are various environmental, social and governance (ESG) standards, frameworks, ratings and rankers, when it comes to how sustainability is measured and achieved. Delving into these standards, including new standards from the European Union (EU), is hard work and time consuming. And conflicts with the reason why you as a company are seeking for this information […]
